Hypatia Research Press releases:
Hypatia Research Group Announces “Realizing the Downstream Benefits of Effective Customer Data Management”--Interoperability Among Cloud, SaaS and On-premise Important as Customer Information is Fluid.
Boston, MA June 11, 2013--Leslie Ament, senior vice president, and principal analyst at Hypatia Research Group stated, “Customer information is fluid, resides in several software applications or systems as varied as Enterprise Resource Planning (ERP), Customer Relationship Management (CRM), Enterprise Marketing (EMM), or Data Warehouses and delivered via Cloud, On-premise, SaaS or hosted technologies as well as via online user-generated content such as social media networks. Achieving a comprehensive 360 degree view of the customer has never been more challenging and yet necessary given the sophistication of today's multichannel consumer.”
Hypatia Research Group to Share Findings at the Marketing&Tech Partnership Summit
Leslie Ament will present a keynote on results and best practices its “Big Boom in Big Data Analytics” study
San Jose, CA--June 04, 2013
Direct Marketing News has announced that Leslie Ament, SVP research, and principal analyst
of Hypatia Research, will reveal the results of its recent study titled “Big Boom in Data Analytics”
during her keynote session at the Marketing&Tech Partnership Summit, to be held on June 20 at Hyatt Place in San Jose.
The Summit is dedicated to exploring ways in which marketers can collaborate with their technology colleagues
—whether in IT, data, mobile, etc.—to enhance marketing performance.
“Do it big, do it right and do it with style.” ― Fred Astaire
Boston, MA April 11, 2013
Industry analyst and market research firm Hypatia Research Group announces availability of a new primary research study
entitled “Dancing the Big Data Insights Waltz With Accuracy, Agility and Speed”. Leslie Ament, senior vice president,
and principal analyst at Hypatia Research Group stated, “Partners waltzing in triple time with four feet require grace and precision.
Mar 25, 2013
Return on Investment from Social Customer Service and Support Initiatives Higher Than Other Business Use Cases.
Hypatia Research Announces "Exploiting Social Intelligence for Customer Service Excellence"
PRLog (Press Release) - Feb. 12, 2013 - Lexington, MA: Industry analyst and market research firm Hypatia Research Group{http://hypatiaresearch.com} announces availability of a new primary research study entitled "Exploiting Social Intelligence for Customer Service & Support Excellence." {http://store.hypatiaresearch.com/ExploitingSocialIntellig...}
Hypatia Research Announces Groundbreaking Market Research Study: “Big Boom in Big Data Analytics: How Top Performers Garner Insights for Greater Efficiency and Competitive Advantage."
PRLog (Press Release) - November 1, 2012 - Lexington, MA--Hypatia Research Group has to date, surveyed over 800 global organizations for this research and will utilize data only from respondents that actually utilize, recommend, influence, and hold budget or veto power over the purchase of big data analytics software, solutions and managed services. Companies interested in receiving an executive summary of this study may complete the survey. Follow this link to compete the survey: https://hypatiaresearch.us.qualtrics.com/ WRQualtricsSurve...
Hypatia Research Group Moderates Social Analytics Panel at IBM Information on Demand Conference - Oct. 23, 2012-Las Vegas, Nevada
The 21st century global information market is comprised of 24-hour news, entertainment and information delivered on billions of intelligent devices. Companies have to be smarter than ever to grow revenue and develop business models that respond to the demand of their clients. They need to firstly understand their audience - their behaviors, personalities, likes and dislikes in order to capture, connect and leverage the valuable information that allows them to anticipate customers' changing preferences and rapidly turn these insights into new offerings.
Participants & Roles:
- Leslie Ament, Vice President Research and Senior Analyst, Hypatia Research: Moderator
- Rod Smith, Fellow and Vice President, Emerging Technologies, IBM
- Deepak Advani, Vice President, Business Analytics, IBM
- Andrew Shelton, Head of Sports and Science, Leicester Tigers,
- Mark Wyllie, CEO Flagship, IBM Partner
Hypatia Research Group Announces "What CMO's Need to Know About Social Analytics & Intelligence Solutions"
Oct 17, 2012 - BOSTON, MA - Industry analyst and market research firm Hypatia Research Group today announces availability of a new primary research study entitled "What CMOs Need to Know About Social Analytics & Intelligence Solutions". Join Hypatia Research Group on November 8, 2012 as we share research highlights from this study courtesy of our host Clarabridge, Inc.
Hypatia Research Announces “Social Analytics & Intelligence: Converting Contextual to Actionable"
Aug 01, 2012 - BOSTON, MA--Industry analyst and market research firm Hypatia Research Group today announces availability of a new primary research study entitled "Social Analytics & Intelligence: Converting Contextual to Actionable." Featuring the unique Hypatia GalaxyTM Evaluation, in which 24 software vendors are evaluated by 12 criteria, this report showcase current trends, organizational challenges, best practices, and return on investment metrics utilized by top performing organizations via 50+ pages, 21 tables or figures and several case studies that focus on business return on investment.
Hypatia Research Group Announces “Enterprise Governance, Risk & Compliance: Why Management Consultancies Should Provide a Holistic Approach”
April 30, 2012--GalaxyTM Evaluations Illustrate Consultancies That ‘Walk the Walk’--Industry analyst and market research firm Hypatia Research today announces a new primary research study entitled “Enterprise Governance, Risk & Compliance: Why Management Consultancies Should Provide a Holistic Approach” detailing current trends, organizational challenges, and business case justification.
Jan 18, 2012
UK Policy Management Software Company Metacompliance ranks first place for the Data Access & Security category among the Global Governance Risk and Compliance Vendors evaluated by Independent US industry analyst firm Hypatia Research.
Nov 07, 2011
The report “The Coming Convergence of Enterprise GRC: Benchmarks & Vendors Galaxy Ranking” defines DynaFlow as one of the leading GRC Vendors based on Completeness of Vision, and Ability to Execute.
Hypatia Research Announces “Enterprise Governance, Risk & Compliance: Software Selection Guide"
October 1, 2011
Vendor Drill-Down Provides 16 Evaluation Points to Consider
Aug 03, 2011
75% of Practitioners Cite eGRC and IT GRC as Important
Hypatia Research Publishes “Benchmarking Social Community Investments: Best Practices for ROI“
May 04, 2011
19% of Companies Expect Social Initiatives to Increase Sales
Hypatia Research Announces Hypatia Go2MarketTM Service
Apr 04, 2011
Provides Companies with Cost-effective Access to Primary Customer & Market Intelligence Research
Mar 23, 2011
Maturity Models, Benchmarks & Best Practices Study Reveals Only 8% of Companies Reach Top Maturity Level
Jan 06, 2011
How Leaders Effectively Measure Business Performance
May 25, 2010
"Agora" The Story of Hypatia Makes it to the Big Screen!
Sep 17, 2009
American Recovery & Reinvestment Act and Electronic Health Records Research Evaluates Government Funding Processes, Healthcare Technology Vendors & Service Providers
Jul 16, 2009
SAVE THE DATE: Tuesday, July 21st 2009 2:00 p.m. Eastern - 11:00 a.m. Pacific
Jun 22, 2009
Vendors evaluated include: Axciom, D&B, Experian, IMS Health, IRI, and Nielson/Claritas. For information on purchasing or licensing the report, contact mailto:ZGR@HypatiaResearch.com.
Apr 13, 2009
Hypatia LLC's next research study will benchmark the current state of the market, & identify best practices & performance metrics used by successful companies to improve performance and/or profitability via EFM and Customer Insight initiatives.
Feb 01, 2009
BOSTON, MA – – Hypatia Research, LLC released a new study entitled “Business Intelligence: Connectivity Options & Evaluation Criteria” outlining best practices and selection criteria for SaaS-based business intelligence solutions.
|
Practitioners' Guide to Leveraging Content to Increase Customer Engagement
|
|
|
Available to subscribers April 1, 2012
Item Number: LevContCustGuide
Manufacturer: Hypatia-35 pages / 3 case studies / 12 charts / Hypatia's Product Capability MatrixTM
|
Digital content management is not a new technology category.
But as the types of content and distribution channels have multiplied, so have
the challenges involved in digital content and asset management. Now, organizations are pushing out ever
larger quantities of marketing, sales and customer support content to their
public, and the number and types of publishing channels, such as wireless
devices, RSS, podcasts and video, continue to proliferate.
Customers, already suffering from extreme information
overload, are receiving more than 10X messages per hour than just five years
ago. Getting and keeping them engaged now requires a team of professionals
rather than just one very overworked marketing specialist.
These realities are driving the need for companies to
streamline the management and repurposing of all product, service and
brand-related content. In response, vendors are beefing up their solutions with
capabilities that allow organizations to more easily repurpose and distribute
rich media, social media, foreign language support, wireless access, video,
trigger surveys, games, webcasts and more.
Thus, we determined to focus primarily on the business pain
companies experience in “Leveraging Content to Increase Customer Engagement” or
(CCM) for short—Customer-facing Content Management.
|
Hypatia Research, LLC categorizes enterprise social media technology as an integrated suite of social media software tools or an online platform architecture designed to facilitate communication with groups, communities and/or individuals etc...
|
Hypatia Research categorizes customer-facing content as encompassing all types of digital interaction channels, online content or digital assets utilized for sales and marketing, customer service & support, branding, product information, public relations,
|
Wal-mart, American Express, Coca-Cola, Staples, Best Buy, Harrah’s, Procter & Gamble, Toyota, Hilton International, AOL, IBM and Oracle are among numerous blue-chip companies that believe leveraging business and consumer data is necessary etc...
|
Price: Call for details / SMB discounts
HypatiaG2MTM is a comprehensive customer & market intelligence service designed to facilitate an organization's use of our research findings, benchmarks, market size & forecast, and best practices across industries and geographies.
|
More than 85% of survey respondents plan to invest in Customer Data Management solutions within the next 24 months. Fueled by the need to create a more effective operational foundation for data analysis and decision-support, senior business executives...
|
Hypatia Research defines social analytics and intelligence technologies as enabling the monitoring, filtering, categorization, sentiment and trend analysis, text analysis; correlation discovery and root cause analysis of all types of unstructured content.
|
We expect that most enterprises will begin their use of Social Analytics & Intelligence tools in the customer service, brand and marketing communications and competitive intelligence functions initially, before expanding to other business areas. Not surpr
|
Organizations that adopt social tools, combined with best practices for rules-based business process workflows are empowered to utilize their social channels as decision support and customer engagement for value creation.
|
Typically, significant geographic differences are found in accountability for technology return on investment. However, social analytics and intelligence tools are at a nascent state of development—thus regional differences in accountability were found t
|
Hypatia Research defines social analytics and intelligence technologies as enabling the monitoring, filtering, categorization, sentiment and trend analysis, text analysis; correlation discovery and root cause analysis of all types of unstructured content.
|
Big Boom in Big Data Analysis we surveyed over 400 Fortune 500 companies and found how analysis of Big Data impacts customer management best practices. Business executives services reported double-digit return on investment that is tangible and real.
|
All information—both contextual and structured has value—but information has more value when it’s viewed or analyzed with context. The surge in interest in so-called “big data”–the ability to extract insight from multiple, expansive data sources–comes fro
|
IBM’s Watson, now comprised of 40+ IBM technologies, has transitioned from a laboratory environment into commercially viable solutions. Watson (a more appropriate moniker might be Dr. Gregory House, the fictional chief diagnostician on the TV show "House"
| | |
|
|