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Hypatia Research Press releases:

“Do it big, do it right and do it with style.” ― Fred Astaire
Boston, MA April 11, 2013
Industry analyst and market research firm Hypatia Research Group announces availability of a new primary research study entitled “Dancing the Big Data Insights Waltz With Accuracy, Agility and Speed”. Leslie Ament, senior vice president, and principal analyst at Hypatia Research Group stated, “Partners waltzing in triple time with four feet require grace and precision.

Mar 25, 2013
Return on Investment from Social Customer Service and Support Initiatives Higher Than Other Business Use Cases.

Hypatia Research Announces "Exploiting Social Intelligence for Customer Service Excellence"

PRLog (Press Release) - Feb. 12, 2013 - Lexington, MA:  Industry analyst and market research firm Hypatia Research Group{http://hypatiaresearch.com} announces availability of a new primary research study entitled "Exploiting Social Intelligence for Customer Service & Support Excellence." {http://store.hypatiaresearch.com/ExploitingSocialIntellig...}

Hypatia Research Announces Groundbreaking Market Research Study: “Big Boom in Big Data Analytics: How Top Performers Garner Insights for Greater Efficiency and Competitive Advantage."

PRLog (Press Release) - November 1, 2012 - Lexington, MA--Hypatia Research Group has to date, surveyed over 800 global organizations for this research and will utilize data only from respondents that actually utilize, recommend, influence, and hold budget or veto power over the purchase of big data analytics software, solutions and managed services. Companies interested in receiving an executive summary of this study may complete the survey. Follow this link to compete the survey: https://hypatiaresearch.us.qualtrics.com/ WRQualtricsSurve...

Hypatia Research Group Moderates Social Analytics Panel at IBM Information on Demand Conference - Oct. 23, 2012-Las Vegas, Nevada

The 21st century global information market is comprised of 24-hour news, entertainment and information delivered on billions of intelligent devices. Companies have to be smarter than ever to grow revenue and develop business models that respond to the demand of their clients. They need to firstly understand their audience - their behaviors, personalities, likes and dislikes in order to capture, connect and leverage the valuable information that allows them to anticipate customers' changing preferences and rapidly turn these insights into new offerings.

Participants & Roles:

  • Leslie Ament, Vice President Research and Senior Analyst, Hypatia Research: Moderator
  • Rod Smith, Fellow and Vice President, Emerging Technologies, IBM
  • Deepak Advani, Vice President, Business Analytics, IBM
  • Andrew Shelton, Head of Sports and Science, Leicester Tigers,
  • Mark Wyllie, CEO Flagship, IBM Partner

Hypatia Research Group Announces "What CMO's Need to Know About Social Analytics & Intelligence Solutions"

Oct 17, 2012 - BOSTON, MA - Industry analyst and market research firm Hypatia Research Group today announces availability of a new primary research study entitled "What CMOs Need to Know About Social Analytics & Intelligence Solutions". Join Hypatia Research Group on November 8, 2012 as we share research highlights from this study courtesy of our host Clarabridge, Inc.

Hypatia Research Announces “Social Analytics & Intelligence: Converting Contextual to Actionable"

Aug 01, 2012 - BOSTON, MA--Industry analyst and market research firm Hypatia Research Group today announces availability of a new primary research study entitled "Social Analytics & Intelligence: Converting Contextual to Actionable." Featuring the unique Hypatia GalaxyTM Evaluation, in which 24 software vendors are evaluated by 12 criteria, this report showcase current trends, organizational challenges, best practices, and return on investment metrics utilized by top performing organizations via 50+ pages, 21 tables or figures and several case studies that focus on business return on investment.


Hypatia Research Group Announces “Enterprise Governance, Risk & Compliance: Why Management Consultancies Should Provide a Holistic Approach”

April 30, 2012--GalaxyTM Evaluations Illustrate Consultancies That ‘Walk the Walk’--Industry analyst and market research firm Hypatia Research today announces a new primary research study entitled “Enterprise Governance, Risk & Compliance: Why Management Consultancies Should Provide a Holistic Approach” detailing current trends, organizational challenges, and business case justification.

Hypatia Research Announces New Vendor Product Capability MatrixTM Reports from “Leveraging
Content to Increase Customer Engagement” Series

March 26, 2012--Independent industry analyst firm Hypatia Research & Advisory announces a new research series. Providing analysis through primary research, the reports showcase current trends, organizational challenges, best practices, and performance metrics utilized by top performing organizations.


Hypatia Research Publishes Two New Studies on "Leveraging Content to Increase Customer Engagement"
March 20, 2012
Industry analyst and primary market research firm Hypatia Research & Advisory has announced availability of two new primary research studies entitled “A Practitioners' Guide to Vendor Strategy & Product Innovations: Leveraging Content to Increase Customer Engagement: Best Practices” and Hypatia’s trademarked Galaxy class report “Leveraging Content to Increase Customer Engagement: Benchmarks & Vendor Galaxy Evaluation.”


Verint Earns Dual CRM Magazine "Service Leader" Awards

March 6, 2012 — Verint® Systems Inc. (NASDAQ: VRNT)
Vovici, a Verint Company, Surges to Lead Position in Enterprise Feedback Management Category
- Industry Analyst Leslie Ament of Hypatia Research tapped to judge

Jan 18, 2012
UK Policy Management Software Company Metacompliance ranks first place for the Data Access & Security category among the Global Governance Risk and Compliance Vendors evaluated by Independent US industry analyst firm Hypatia Research.

Nov 07, 2011
The report “The Coming Convergence of Enterprise GRC: Benchmarks & Vendors Galaxy Ranking” defines DynaFlow as one of the leading GRC Vendors based on Completeness of Vision, and Ability to Execute.

Hypatia Research Announces “Enterprise Governance, Risk & Compliance: Software Selection Guide"

October 1, 2011

Vendor Drill-Down Provides 16 Evaluation Points to Consider


Aug 03, 2011
75% of Practitioners Cite eGRC and IT GRC as Important
Hypatia Research Publishes “Benchmarking Social Community Investments: Best Practices for ROI“
May 04, 2011
19% of Companies Expect Social Initiatives to Increase Sales

Hypatia Research Announces Hypatia Go2MarketTM Service
Apr 04, 2011
Provides Companies with Cost-effective Access to Primary Customer & Market Intelligence Research

Mar 23, 2011
Maturity Models, Benchmarks & Best Practices Study Reveals Only 8% of Companies Reach Top Maturity Level

Jan 06, 2011
How Leaders Effectively Measure Business Performance

May 25, 2010
"Agora" The Story of Hypatia Makes it to the Big Screen!

Sep 17, 2009
American Recovery & Reinvestment Act and Electronic Health Records Research Evaluates Government Funding Processes, Healthcare Technology Vendors & Service Providers

Jul 16, 2009
SAVE THE DATE: Tuesday, July 21st 2009 2:00 p.m. Eastern - 11:00 a.m. Pacific

Jun 22, 2009
Vendors evaluated include: Axciom, D&B, Experian, IMS Health, IRI, and Nielson/Claritas. For information on purchasing or licensing the report, contact mailto:ZGR@HypatiaResearch.com.

Apr 13, 2009
Hypatia LLC's next research study will benchmark the current state of the market, & identify best practices & performance metrics used by successful companies to improve performance and/or profitability via EFM and Customer Insight initiatives.

Feb 01, 2009
BOSTON, MA – – Hypatia Research, LLC released a new study entitled “Business Intelligence: Connectivity Options & Evaluation Criteria” outlining best practices and selection criteria for SaaS-based business intelligence solutions.

Decision Science & Customer Analytics: Competitive Advantage

Price: $850.00

Item Number: DecSciCustAnaly
Manufacturer: [30 pages / 3 case studies / charts / figures / tables / Galaxy Rankings]
Information is the currency that companies have used for competitive advantage in business since the earliest beginnings of barter negotiations and commercial commerce. Success in barter commerce often depended on knowledge of sources of food, labor or maGaining customer visibility across all channels, trading partners, distributors, suppliers, end-users and stakeholders with the goal of gleaning customer insight is a top priority for organizations.

Wal-mart, American Express, Coca-Cola, Staples, Best Buy, Harrah’s Entertainment, Procter & Gamble, Toyota, Hilton International, AOL, IBM and Oracle are among numerous blue-chip companies that believe leveraging business and consumer data is necessary to compete in today’s economy. What used to provide a “secret sauce” or competitive advantage to companies savvy enough to exploit the value of customer data within their own proprietary databases.

Previous quantitative research performed by Hypatia revealed that use of timely, complete, and accurate information leads to improved customer service levels, reduced operational costs, increased revenues, and higher customer satisfaction and retention rates. In short, it’s all about revenues and customers—market share growth and enhanced retention rates. In fact, use of marketing science and information analysis services has moved beyond a competitive advantage for companies that seek to grow aggressively. It has become necessary to stay in the game.

Leading companies consistently focus on retaining customers and growing revenues through the use of customer data for the following business functions:
  • Customer service & support: Operational (64%)
  • Corporate Planning: Strategic (56%)
  • Product design: Strategic (48%)
  • Business development / Sales: Operational (36%)
  • Marketing: Operational (20%)
According to the report’s author, Leslie Ament, “Leading organizations most often take one of three approaches in creating an operational foundation for data analysis and decision-support prior to capturing, analyzing and utilizing consumer information:”
  • Self-Reliant: Create an internal center of excellence comprised of statisticians, analysts and database marketing experts for Decision Analytics services.
  • Source Expertise: Partner with one or more providers of information services for flexible, on-demand expertise.
  • Hybrid Approach: Utilize in-house expertise combined with outsourced information services on a flexible per project basis, annual retainer or subscription model.
Vendors evaluated include: Axciom, D&B, Experian, IMS Health, IRI, and Nielson/Claritas

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